Leading Marketing & CRM at TVS Credit Services Limited, Charandeep is responsible for Brand Building, Digital Marketing, Customer Insights and CRM at TVS Credit. Charandeep holds a B.Tech. degree in Agricultural Engineering from Punjab Agricultural University (2002), and has completed his Master of Business Administration from Narsee Monjee Institute of Management Studies, Mumbai (2007). He is a gold medalist in both B.Tech. and MBA. Charandeep has over 12 years of experience across digital marketing, brand building, CRM, analytics, strategy and sales. Previously, he was associated with the Mahindra Group. He has spearheaded various challenging projects, the notable ones being Brand Campaigns for a leading BFSI, Analytics based cross-selling programs and Digital Offerings in Fixed Deposits. His marketing campaigns have won several awards over the years. He recently won the Youth Achiever of the Year award at the Rural Marketing awards held in Feb 2017.